Engage your users
Shopify has worked hard to provide a variety of sales channel. Your e-commerce store can be integrated into your Facebook page, and products can be purchased directly in your Tweets and Pins. You can even offer the option to Facebook Message customers at checkout
Leverage your website and your fans by integrating your new blog posts and products with your social channels and email campaigns. When a new product or blog post is published, the link can be fed instantly to Facebook & Twitter. What about Google+ & LinkedIn? No Problem. To accommodate all the users who signed up for your newsletter, within 24 hours of being published, an email with your new products or blog posts will be in their inbox!