Launch a Product in 10 Steps
By Ian Townsend
Danny Wong at Receiptful.com outlines 10 stages to a successful product launch and what you should be doing to prepare. A few highlights to read about:
- Understanding the users' needs
- ID your competition and untapped markets
- Start with a cheap prototype
- Upgrade your product based on feedback
- Set goals
- Market before going live
- Establish a supply chain
- Set a launch date and tell EVERYONE
- Leverage the media
- Engage the feedback